How to Align a Mission-Driven Recruitment Strategy with Business Goals

Understanding the impact of a mission-driven recruiting strategy is essential for unlocking its potential to attract the right talent, increase retention, and align with your broader business objectives.

Watch our one-hour JobSync Recruitment Roundtable discussion featuring Bill Musman, Vice President of Talent Acquisition and Resource Management at AmeriHealth Caritas. During this conversation, we covered:

  • Practical approaches for developing a mission-driven recruiting strategy
  • How to activate your workforce to embody your mission as an employer
  • Ways to translate internal values to align to the reality of the business

Fill out the form on the page to view the recording.

Bill Musman
Vice President of Talent Acquisition and
Resource Management
AmeriHealth Caritas

It started with a tap on my shoulder and a huge smile, “Bill, you changed my life”. Someone I had worked hard to recruit, and hire had just received a promotion. It was a moment early in my journey to becoming a recruiter that I never expected. For many of us in the Talent Acquisition profession this is a common theme…there is a moment we realize that being a recruiter is more than just another job and we never look back.

For me it has been over 20+ years. I consider myself a hands-on Talent Acquisition leader that enjoys coaching and mentoring recruiting teams for large, complex, global companies that are in high growth mode. I have a passion for partnering with senior leaders to execute hiring strategies that align to meaningful business outcomes and ensure candidates are treated with dignity and respect during their job search.

I have been incredibly fortunate to have led teams across the globe in APAC, Europe, India, LATAM, and North America to execute strategies for Recruiting Operations, Executive Search, Campus/Early Careers, and Employer Branding. With my background in Computer Science, I also have a knack for understanding and getting most of the technology we use to find, assess, hire, and on-board talent.

On the personal side, I am born, bred and live in Philadelphia (please don’t hold that against me). When I am not hanging out with my wife and 3 children, my other passion is coaching basketball…so most evenings you will probably find me in a gym teaching kids the finer points of the best game on earth!

Watch: How to Align a Mission-Driven Recruitment Strategy with Business Goals