Increase Applicant
Volume & Stay Compliant
Davey Tree Expert Company was missing hiring targets, and therefore on a trajectory to miss revenue targets. By implementing a JobSync integration, they saw a 240% instant increase in applicant volume.
“JobSync solved three problems at once for The Davey Tree Expert Company: increased candidate volume, improved candidate experience, and improved OFCCP compliance.”
Brigitte Orrick,
Director of Recruiting and Employee Development,,
The Davey Tree Expert Company
Key Stats:
- Recruiting team of 26
- 6,500 hires a year
- 1,000+ open jobs
- Hiring in US, Canada, and Mexico
- Arboriculture Industry
- Hire arborists & tree trimmers
- Large hourly workforce
JobSync Integrations:
- SAP SuccessFactors with RMK
- Indeed Organic and Sponsored
Davey Tree was facing the following challenges:
- Davey Tree was missing hiring targets, and therefore on a trajectory to miss revenue targets
- 40% decline in applicants per hire from pre-pandemic to post-pandemic
- 8% job board click rate with a 2.5% career site conversion rate
- Low job board visibility
- The job board to application experience required candidates to ‘apply’ twice
- Indeed could not provide Compliance Reporting
- A loss of control of recruitment data
- An increase in manual work for recruiters
JobSync provided the following solution:
- Integrated to SuccessFactors for job content, profile information and questionnaire templates
- Mapped Davey Tree’s entire application experience, including privacy policies, EEO, OFCCP and qualifying questions
- Automated job content fixes to be compliant with Indeed’s policies
- Provided Indeed with all jobs
- Integrated Davey Trees’ entire application to Indeed and ZipRecruiter
- Candidates applied on the job boards
- All applicants captured and inserted into SuccessFactors against the job
Davey Tree saw the following results:
-
- 240% instant increase in applicant volume
- Increased to 6.5 applications per hire
- 30% increase in applications on all jobs for the most profitable service line
- Surge in applications during a seasonally slower time, providing better forecasting
- Centralized OFCCP reporting
- Removed non-compliant application paths from recruiters perview
- Centralized recruiter activity
- Removed discrepancies between Indeed and SuccessFactors reporting