Author: Chris Russell

Part of the Jobsync marketing team and considered by many to be the 'mad scientist' of online recruiting.

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What is Recruitment Marketing? Attracting Top Talent in Today’s Job Market

what is recruitment marketing

In today’s ever shifting job market, simply posting a job opening and hoping for the best is no longer sufficient to attract top talent. Enter Recruitment Marketing – a strategic, proactive approach that leverages marketing principles to identify, attract, engage, and nurture potential candidates, even before a specific role opens. It’s about building your company’s… Read more »

Top 10 Questions About AI in RecOps, Answered by the Experts

AI in RecOps

Get the inside track on how artificial intelligence is transforming recruiting operations as industry leaders tackle the 10 most pressing questions submitted by practitioners. Most talent acquisition, HR and recruiting operations professionals agree that AI is reshaping our industry. Everything from how we source candidates to how we screen applications, and even how candidates approach… Read more »

The Seven Most Impactful Data Points in TA for 2025—And What to Do About Them

HR data points

From ad budgets to market positioning, strategic hiring has market intelligence behind it. Learn the seven signals to watch and how to translate them into concrete strategies for your organization. What if the most powerful signals in talent acquisition (TA) aren’t the ones everyone’s tracking? Drawing on millions of job postings, resumé updates, and public… Read more »